QR Codes

Where should QR Codes be used?

Posted by on June 28, 2011 at 10:23 am

As QR Codes become more main stream in the United States we are starting to see them show up on all sorts of items and marketing pieces. I have started seeing them mainly on direct mail pieces ranging from postcards to letters, usually pointing to a website or special offer. Another place that is becoming [...]

What is the Deal with all those Barcodes?

Posted by on May 23, 2011 at 7:33 pm

If you are like me the past few months, you’ve slowly been noticing the onslaught of funny looking square barcodes taking over. They are being seen everywhere from business cards to marketing flyers on vacant buildings to websites to calendars, on vehicles and used for boarding passes for the airlines. So what exactly are these [...]

What Is Social Media?

Posted by on May 19, 2011 at 1:30 pm

Social Media is a fairly new term, which may or may not be clearly defined in your mind. In fact when I was asked what Social Media was to me, I had to sit and think a little while to really decide what I considered Social Media. And because I realized that I did not [...]

Using Social Media for Marketing

Posted by on April 27, 2011 at 9:10 am

Marketing with social media has increasingly become a great way for businesses both small and big to promote themselves, and at relatively low costs. Advertising and marketing has always been a tough process, and it was never cheap. However, with the introduction of social media marketing, people from all over the world have become interlinked [...]

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