Ready or not, Facebook is updating your business Facebook Page! For the past month or so we’ve been hearing rumors of a new, streamlined Page layout for Business Pages, now we have a date. Recently, one of our Client Pages was upgraded to the new layout, with the upgrade it mentioned that every page was going to be updated on June 5, 2014. Out of all the pages we manage, this is the only one that has been updated.
Since we just recently got access to the new layout and with only one page, we’re guessing that most of you still don’t have it. So, here we’re going to share what we like and don’t so that you know better what to expect on June 5, 2014 when your page should be updated.
- Your Timeline is no longer two columns, instead it’s one single column that shows your updates stacked on top of each other with the most recent at the top.
- Important insights and notifications, such as new Likes, Post Reach, notifications and messages are easily seen on the right hand side of your Page (only admins see these insights)
- With the new layout several key areas of the page are static, meaning as you scroll through your Page’s recent updates you still have access to key features of your page
- Your Apps or Custom Tabs (Welcome/Reveal Tabs) are features in multiple locations now
- Cover Image and Profile Image sizes have stayed the same from pervious layouts
- You now have the ability to arrange some aspects of your Page, including recent photos, custom Apps, Pages your Page Likes, Customer Reviews, and recent posts to your Page.
- The Page Name has moved up and is now overlaying the Cover Image, meaning you may need to design a new Cover Image for your Page if the Page Name is not readable or if important aspects of your Cover Image are now covered up by text
- The App Image underneath the Cover Image is not simple text, removing some attention to the App from the Timeline
- There is no way to switch over to acting from your Personal Profile to the Page without scrolling through ALL Pages you manage
Overall, we think the new layout is going to create a more streamlined appearance and experience for the end user. Like any change, whether on Facebook or Twitter it is going to take some getting used to.
Have you seen the new Facebook Layout yet on one of your Pages or on a Page you Follow? Share your thoughts on this new single column layout in the comments field!